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Are you looking for a web designer? Then the Small Business Branding blog has some questions that you will ask any web designer that you are looking to design your site.
10 Critical Questions To Ask A Web Designer
While the task of designing a website may be daunting for those that have not experience in it, you need to remember the KISS principle when it comes to web design: Keep It Simple Silly. Some web designers what to put all the coolest stuff onto your website but all it does is drive away traffic.
While your website is under design, make sure to get feedback from your customers on what they think of the proposed design. If a sampling of your customers is negative, you need to go back to your web designer and find out ways to make it better for your customers.
You do not have to become an expert in web design, but become familiar with what constitutes a good website so that you can ask good questions and insure that your designers do not go overboard with what they design.